Tucson
Marketing Pro | How We Work
At Tucson Marketing Pro we know every
business is unique. In order for us to better
understand your business, your goals,
experience, and needs, our first step will be
to take you through our Marketing Intelligence
Assessment.
The Marketing Intelligence Assessment will
give us both a very clear picture of your
business's needs and overall marketing mix so
we can build a solid foundation for your
business.
Your Marketing Intelligence
Assessment will analyze the following
areas:
* Online Marketing
Benchmarks
* Your Overall Online Marketing
Approach
* Web Design & On-Page
Optimization
* Sales & Lead Conversions
* Depth of Engagement
* Future Objectives & Goals
* Additional Needs
Once we receive your assessment, we will
schedule a free consultation with you to
discuss the best approach for your online
marketing campaign.
To get
started... download your Marketing Intelligence
Assessment or download your Free
Whitepaper: Why Businesses Fear
SEO.
What
You Can Expect From Tucson Marketing
Pro
Search Term & Keyword
Analysis
You are welcome to provide us with search
terms you’d like to target, but we'll also
provide you with additional keyword research to
determine the all of the search terms your info
seekers and buying audience uses to hunt down
businesses like yours.
We analyze the results to determine which
search terms have the best potential for
immediate results. You'll be provided with a
master list of primary and secondary search
terms to target initially as well as a long
term objective.
Creating Content for Your Search
Marketing Campaign
Unique content is the key to any search
marketing campaign, with areas that we'll
target:
On-Page Optimization
On-site optimization includes any visible
content to the humans plus source code for the
robots. There may be code issues preventing the
search engines from spidering and indexing your
site. We'll look into your web site’s
code-to-text ratio and edit any humanly visible
content for optimal effectiveness.
Off-Page Optimization
Creating articles is one of the best ways to
build your off-page optimation. Tucson
Marketing Pro will create unique articles for
your targeted keywords with well written,
informative, and engaging content, for not only
great rankings, but extremely targeted traffic
to your web site.
Your articles will be submitted over time to
ensure your web site's growth and potential by
adding and constantly updating your site with
new information.
You'll also get additional articles and
press releases to target your audience’s
pressure points such as the secrets they want
to know, the tips they need to hear, pluss
problems and solutions your business
provides.
Your articles are promoted on other web 2.0
and social websites to build a buzz around your
community and industry. This will provide you
one-way autoritive links back to your website
pushing your site higher in the serp's (search
engine result pages),
Alternative Linking
Strategies
Every web site needs several linking
strategies. It's important to receive incoming
links from a wide variety of ip addresses
(other computerts). Tucson Marketing Pro will
also negotiate links on your behalf from other
web sites with high Page Rank and traffic
rankings to also boost your rankings in the
search engines.
Social Networking
See our Social
Networking pdf for more more
info.
RSS Feeds
RSS feeds remind your audience of new
content plus helps with indexing your website's
pages and articles faster. Most of the content
we'll create for your off-page optimization
will have an RSS feed which will be submitted
to the most popular RSS directories.
Tracking and Analysis
If you would like to recieve reports and
updates on your rankings, traffic, and visitor
behavior we'll place StatCounter code on your
website or you can provide us with your server
logs, google analytics, or your own statistics
program.
Optimizing Your Web Site for Optimal
Performance
Not only will we send you targeted traffic,
but we'll continously optimize your site,
ensuring your traffic converts into leads and
sales. We'll test key elements of your sales
process such as headlines, offers, colors,
layout, intro paragraphs, calls to action, etc.
Each element is tested to determine the best
version of each element plus the best
combination.
We base these decisions on scientific
analysis and results, which in our experience,
is guaranteed to increase your sales by at
least 30%. You only pay us once we achieve your
results.
To learn more about Traffic Conversion
Optimization, please refer to
our Traffic Conversion Primer
special report.
Prices are based on your particular needs
and we welcome any budget. Tucson Marketing Pro
can work with your budget to accommodate your
business's needs and goals. We have a variety
of pricing models which are on a per-project
basis not hourly.
If your marketing budget doesn't allow for
our services we can put our professionals to
work and create a profitable source of income
for you which will allow for our additional
services and your business's needs.
The Tucson Marketing Pro
Guarantee
With so many variables to consider, we
cannot guarantee your rankings. There is no
certainty when it comes to search enginges and
their algorithyms. However, we will guarantee
other objectives and goals will be reached, and
if they're not we will work on your projects
until they are completed at no additional
charge.
To get
started... download your Marketing
Intelligence
Assessment or
download your Free Whitepaper:
Why Businesses Fear
SEO.
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